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Resource Center
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Dept Of Tourism, Govt Of West Bengal To Launch New Projects To Woo Tourists
November 18, 2011
 
Dept Of Tourism, Govt Of West Bengal To Launch New Projects To Woo Tourists


http://www.hospitalitybizindia.com/detailNews.aspx?aid=12199&sid=1

18 November 2011

Mumbai:
Department of Tourism, Government of West Bengal is set to launch a host of projects to woo tourists to the state and boost the tourism sector. As part of the redevelopment plan, West Bengal Tourism Development Corporation has already re-launched its website with a new colour scheme and a new tagline ‘Experience the colours of Bengal', according to a report in the Business Standard.

“We have to move with time by adapting to newer technology and to widen the scope of our reach. We want people to choose accommodation from the government guest houses, motels that were in a state of utter neglect under the previous government and are being revived and put in use,” said Rajpal Singh, Minister for Tourism, Government of West Bengal.

With the Signing of Gorkhaland Territorial Agreement (GTA), Mamata Banerjee, Chief Minister, West Bengal, had ensured peace to the troubled North Bengal giving it a tourist boost. “We are trying to revive the tourism industry that was disrupted by the series of agitations in hills in the past few years. The department is setting up log houses, motels along with tented accommodations for adventure loving tourists in Sandak Fu, the highest point in West Bengal. These projects will be done through Private-Public Partnership model where the government would provide land and infrastructure while private organisation would be responsible for the maintenance,” said Singh.

The tourism department is also organising the ‘Digha Beach Festival’ from January 13-16, 2011 that would facilitate beach sports, water sports, sea food festival, local flea market on the lines of Goa and other beach cities. Singh said, “Such kind of festivals would surely boost the tourism opportunity at Digha and we are soon to start helicopter services from Kolkata to Digha for tourists.”

As for Kolkata, the department has already floated Expression of Interest for the Kolkata eye, one of the proposed spectacle on the lines of the London Eye in UK. “We have received overwhelming responses for the proposed project and also received interest from the UK based firm that maintains the London Eye,” Singh stated.