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Ministry of Tourism to Consider Mechanism of Supporting International & Domestic Golf Events
January 21, 2011

Ministry of Tourism to Consider Mechanism of Supporting International & Domestic Golf Events


21 January 2011

A day long Workshop on “Promotion of Golf Tourism” was organised by the Ministry of Tourism , Government of India here today .

Ministry of Tourism aims to create a comprehensive and coordinated framework for promoting golf tourism in India, capitalizing on the existing work that is being carried out, and building upon the strength of India’s position as the fastest growing free market economy.

India has several golf courses of international standards. Further, golf events held in India also attract domestic and international tourists. With international tourists expected to grow in the next few years, it is important that India has the right product to meet the need of the visitors

Recognizing this potential to develop Golf as a niche tourism product for attracting both International and domestic tourists, the objective of the workshop was to evolve a road map for formulating strategies for development and promotion of golf tourism in India. During the workshop, the four working groups comprising golf clubs, corporate, travel trade representatives, Professionals golfers, Golf Event managers discussed & came out with suggestions which will guide the Ministry of Tourism in its future course of action to position India as a leading golf destination in the region. The four major broad subjects discussed in the workshop include :

Strategy for Marketing and promotion of International Golf Tourism.

Strategy for Marketing and promotion of Domestic Golf Tourism.

Identification and improvement of golf infrastructure -

Linkages with Hotels, Travel Trade, MICE segment etc.

Inaugurating the workshop The Minister of Culture & HUPA Kumari Selja lauded the Ministry of Tourism’s efforts to position India as a year round destination . She remarked “ it is our priority to develop multiple tourism product s to attract all segment of tourists round the year. This will enable us to break the October to March Syndrome that affects India Tourism particularly in the case of foreign tourist arrivals”

Shri, R.H Khawja, Union Tourism Secretary outlined the important initiatives and achievements of his Ministry including development and promotion of Niche Tourism products to bring in a variety of such products to attract all segments of tourism market. Rao Inderjit Singh, Member of Parliament was the guest of hounour at the inaugural session.

Based on the recommendations of the workshop ,the Ministry of tourism would look at a mechanism of supporting International & Domestic Golf Events, Professional events, Golf Shows, Training for Caddies, Production of Publicity materials etc